Arnott’s Cruskets “Crunch Time”

20 Feb Arnott’s Cruskets “Crunch Time”

The project at a glance

Project Title: Cruskets “Crunch Time”
Client: Arnott’s
Date: Feb 2010
Agency: Now Screen
Our Role: Account Director
Media: Australian Free-To-Air & Pay TV

Brief:
Revitalise the Cruskits brand and introduce them to a new audience

The Solution:
We cast celebrity chef Anna Gare to bring her fresh, personal take to the brand and remind consumers why Cruskits is such a great brand.

The Client says:
“As per usual Steve and his team did a fantastic job.” – Matt Palmer, Marketing Manager